The Lean Enterprise

How Corporations Can Innovate Like Startups

Trevor Owens, Obie Fernandez

Publisher: Wiley, 2014, 236 pages

ISBN: 978-1-118-85217-0

Keywords: Lean, Creativity

Last modified: March 22, 2016, 12:24 a.m.

The age of the traditional enterprise is over. Tiny, highly innovative, and daring startups rule the headlines and the financial bottom lines of the business world. With markets emerging seemingly from nowhere and no room whatsoever for "second place," speed is the only advantage in this new landscape. Adopting a lean approach more often associated with small startups may be the saving grace for the enterprise, but corporate leaders will have to quickly and energetically embrace this new paradigm to re-level the playing field.

The Lean Enterprise: How Corporations Can Innovate Like Startups takes an in-depth look at the methodologies, tools, development strategies, and incentive structures that are helping to guide some of the world's largest organizations to reclaim their innovation prowess.

Take an expert tour through the details of leading a lean enterprise —complete with case studies and interviews of successful innovators — to propel your organization to new frontiers in innovation.

  1. Roadmap: The Lean Enterprise
  2. Strategy
  3. Corporate Structure
  4. Compensation
  5. Vision: The Innovation Thesis
  6. Lean Enterprise Process
  7. Experimental Methods
  8. Innovation Accounting
  9. Incubate Internally
  10. Acquire Early
  11. Invest When You Can't Acquire
  12. Innovation Flow

Reviews

The Lean Enterprise

Reviewed by Roland Buresund

Decent ****** (6 out of 10)

Last modified: March 22, 2016, 12:24 a.m.

A decent primer on Lean Startup methods for the Enterprise. Not revolutionary, nor with very good theoretical underpinnings or good case studies.Also a bit wordy, with a lot of Q&A parts with dubious value.

You may read it or not, but don't expect any great insights.

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