Bold

Reviewed by Roland Buresund

Excellent **********

Last modified: March 24, 2012, 10:57 p.m.

What can I say? Except reading this book made me happy and enlighted at the same time! It is mostly short descriptions of companies that have made something out of the ordinary and succeeded extremely well. And you may well say it is only branding, but I manage to find a lot more in this excellent book.

Buy it, read it, treasure it, enjoy it, learn from it… It is well worth the investment, regardless of your level of sophistication.

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