Bruce McCarthy is CEO of UpUp Labs and President of the Boston Product Management Association. He is an internationally-recognized thought leader and sought-after speaker on product roadmapping, prioritization, team effectiveness, and leadership. He’s been called the face of Boston product management and (for Top Gear fans) the product management Stig. Bruce has founded three companies, led product teams at companies from Oracle to startup NetProspex (where he was VP of Product), and been through multiple acquisitions.
Bruce and his team at UpUp Labs help organizations improve the return on their investments in product development, working with companies such as Vistaprint, Localytics, Zipcar, Johnson & Johnson, and Huawei, providing coaching, mentoring, and tools such as Awesomeness, a solution for measurably enhancing team effectiveness.