David Horchover

Updated at: Dec. 7, 2007, 9:33 p.m.

David Horchover MCIM, is Prinicpal of Chase Internatinal Marketing, an organisation he set up in 1990.

David Horchover has worked for a number of major organisations before becoming International Marketing Director of a US-based sales and marketing company where he helped it grow into a multi-million pound operation with sales in most parts of the world. The experience gained over 15 years in a fiercely competitive environment proved invaluable, giving him a practical and hands-on knowledge of all aspects of export marketing and selling.

Horchover later became Sales and Marketing Director of the Institute of Export. He now writes regularly on export matters for a number of leading publications (he is export editor of Sales & Marketing Management) and lectures both in the UK and overseas on a wide range of sales and marketing-related topics. He also acts as a consultant to a number of clients. A member of the Chartered Institute of Marketing for well over 30 years, David Horchover is a holder of the rarely presented Institute's President's Award.


Related Books

The International Trade Pocketbook 2nd Ed.