Global knowledge nomad Leif Edvinsson, championed early moves to nourish intellectual capital (IC) and to have it measured in corporate annual reports.
His 1997 book, Intellectual Capital (co authored with Michael Malone) drew on Edvinsson's experiences at the financial services company Skandia where he was appointed the world's first corporate director of intellectual capital in 1991.
In 1998 he was named Brain of the Year by the Brain Trust in the U.K. for his pioneering work.
Having left Skandia in the fall of 1999, Edvinsson was recently appointed the World's first associate professor in Intellectual Capital and Knowledge Economics at Lund University.
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Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower