Philip Stern

Updated at: Dec. 4, 2010, 4:18 p.m.

Philip Stern is Professor of Marketing at Bangor Business School. Prior to joining Bangor he was at Warwick Business School. Before his academic career Philip worked in new product development for Unilever and as a category planner for Avon.

He has managed and contributed to numerous executive courses for companies including TNT, Barclay's, Diaggeo, Unilever, Carlsberg-Tetley, HSBC, and Severn-Trent. He is an active consultant and clients have included GfK, Glaxo Smith Kline, Novartis, Lilly Industries, Napp Pharmaceuticals, Organon, Compufile, HMSL, Procter and Gamble, Midlands Electricity, IMS, Abbey, MFI, Premier Farnell and the National Audit Office.


Related Books

Marketing Management and Strategy 4th Ed.