Publisher: Upstart, 1996, 255 pages
Keywords: Business Plan
The Business That Fails To Plan, Plans To Fail! It's That Simple.
If you want to grow your business, you need an effective, up-to-date business plan. It is your key to start-up, maintaining growth, accessing financing and keeping on track. You'll get a blueprint to steer your company to success and access to capital from lenders and investors.
Selected as the 1994 Ben Frankling Award winner for Best Business Book, Anatomy of a Business Plan has guided hundreds of thousands of people — using this highly approachable, step-by-step process to develop a polished, professional and results-oriented plan.
Packed with resources, sample forms, worksheets, examples, and two fully developed actual plans, you'll find all the tools you need to start and stay on the success track.
Describes a business plan "the american way". So basic that it is hard to read it.
It is safe to say that you can avoid this book without any loss.