Publisher: Profile, 2022, 357 pages
The most important part of a leader's job is to set in motion the actions today that will build a better tomorrow — in other words, strategy. But when every day is filled with myriad, pivotal challenges that demand immediate attention, how can leaders become strategists?
In this groundbreaking book, Richard Rumelt, the world"s leading authority on strategy, shows how finding the crux of a challenge is the essence of the strategist's skill: pinpointing the key issue where action will best pay off. Drawing on decades of professional and academic experience, and through vivid storytelling — from Elon Musk's decision-making to the critical junctures in Netflix's journey — Rumelt illuminates how leaders can develop alertness, overcome obstacles and navigate uncertainty to determine the best path forward.
Strategy is an ongoing journey. It is not about setting financial targets, statements of desired outcomes or performance goals: it is the commitment to finding the crux in any situation and taking powerful, decisive, coherent action.