Economics of Strategy 2nd Ed.

David Besanko, David Dranove, Mark Shanley

Publisher: Wiley, 2000, 644 pages

ISBN: 0-471-25454-1

Keywords: Finance, Strategy

Last modified: July 12, 2021, 9:45 p.m.

Sound strategic management is dependent on a set of business principles that apply to all sectors of the economy. Besanko, Dranove, and Shanley's highly acclaimed Economics of Strategy,, gives you grounding in those fundamental strategic concepts that will serve you throughout your career, in any economic circumstance.

This book focuses on the economic principles that form the building blocks of strategy and details the tools you'll need to perform comprehensive analysis of a firm's economic strategy.

  • Introduction: Strategy and Economy
  • Primer: Economic Concepts for Strategy
  • Part One: Firm Boundaries
    1. The Evolution of the Modern Firm
    2. The Horizontal Boundaries of the Firm: Economics of Scale and Scope
    3. The Vertical Boundaries of the Firm
    4. The Transactions Costs of Market Exchange
    5. Organizing Vertical Boundaries; Vertical Integration and Its Alternatives
    6. Diversification
  • Part Two: Market and Competitive Analysis
    1. Competitors and Competition
    2. Strategic Commitment
    3. The Dynamics of Pricing Rivalry
    4. Entry and Exit
    5. Industry Analysis
  • Part Three; Strategic Position and Dynamics
    1. Strategic Positioning for Competitive Advantage
    2. Sustaining Competitive Advantage
    3. The Origins of Competitive Advantage: Innovation, Evolution, and Environment
  • Part Four: Internal Organization
    1. Incentives and Agency
    2. Strategy and Structure
    3. Power and Culture
    4. Strategy and the General Manager

Reviews

Economics of Strategy

Reviewed by Roland Buresund

OK ***** (5 out of 10)

Last modified: May 21, 2007, 3 a.m.

The first book I found that really joins strategy with finance. Interesting, but hard to digest.

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