Publisher: McGraw-Hill, 2002, 178 pages
How do leading world-class sales and consulting organizations consistently land the big clients and the huge contracts, even in the fast-changing, risk-laden new economy? The world's leading authority on B2B team selling is about to show you. In his runaway bestselling guide to sales excellence, Rick Page reveals the breakthrough selling strategies that have made superstars of thousands of his students.
Combining a commonsense approach with the best kept secrets of the world's most successful sales people, this book presents a proven, six-step process for winning sales opportunities and shows you how to:
A very shallow book, with very little substance, unless you're a total rookie to sales (in which case, there are other books you should read).
As a lover of sales training, I must admit that this book was a huge disappointment.