Publisher: Doubleday, 1997, 278 pages
ISBN: 0-385-48228-0
Keywords: Knowledge Management
Knowledge has become the most important factor in economic life. It is the chief ingredient of what we buy and sell, the raw material with which we work. Intellectual capital — not natural resources, machinery, or even financial capital — has become the one indispensable asset of corporations.
Intellectual Capital is a groundbreaking book, visionary in scope and immediately practical in application. It offers powerful new ways of looking at what companies do and how to lead them. This is the first book to show how to turn the untapped, unmapped knowledge of an organization into its greatest competitive weapon. It reveals how to unlock the value of hidden assets; how to find them in the talent of a company's people, the loyalty of its customers, and the collective knowledge embodied in an organization's culture, systems, and processes. And it shows how to manage these vital assets — which until now have largely been ignored.
Dazzling in its ability to make conceptual sense of the economic revolution we are living through, Intellectual Capital cuts through the vague rhetoric of "paradigm shifts" to show how the Information Age economy really works — and how to make it work for you and your business. Here you will learn:
Read Intellectual Capital as if the future of your company and your career depend on it. They do.
Do you want an introduction to the subject, read this book.
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