Rise of the Data Cloud

Frank Slootman, Steve Hamm

Publisher: AuthorHouse, 2020, 251 pages

ISBN: 978-1-7283-6360-8

Keywords: Information Systems

Last modified: March 23, 2024, 3:01 a.m.

Synopsis

The rise of the Data Cloud is ushering in a new era of computing. The world's digital data is mass migrating to the cloud, where it can be more effectively integrated, managed, and mobilized. The data cloud eliminates data siloes and enables data sharing with business partners, capitalizing on data network effects. It democratizes data analytics, making the most sophisticated data science tools accessible to organizations of all sizes. Data exchanges enable businesses to discover, explore, and easily purchase or sell data — opening up new revenue streams. Business leaders have long dreamed of data driving their organizations.Now, thanks to the Data Cloud, nothing stands in their way.

Table of Contents

  • Part 1: Snowflake: Enabling the Data Cloud
    1. The Big Idea
    2. Building the Company
    3. Snowflake Today
    4. How Snowflake Uses Its Own Technology
  • Part 2: How the Data Cloud Transforms Business and Society
    1. The Data Economy and the Digital Enterprise
    2. The Power of Data Network Effects
    3. Data Exchanges
    4. Data Governance
    5. Marketing
    6. Media, Advertising, and Entertainment
    7. Retail and Consumer Packaged Goods
    8. Financial Services
    9. Government and Education
    10. Healthcare and Life Sciences
    11. The Democratization of Data
    12. Data for Good
  • Part 3: The Future of the Data Cloud
    1. Digital Transformation
  • Data Is Power