Publisher: Dutton, 1995, 466 pages
A dramatic behind-the-scenes account of the battle over America's technological & economic future. Offers a vivid, human-scale narrative of the warring personalities & strategies driving the Digital Revolution. Analyzes the real-world effects of the vast technological changes now whipping across the social & economic landscape. Takes readers on a gripping tour on perhaps the greatest business battle in history: the fight for supremacy in the new media & information markets of tomorrow. Analyzes the strategies & tactics necessary to ensure a company its place in this fast-changing competitive environment.
One of the few books about the new economy that doesn't sound like it was written by naive teenagers.