Publisher: HarperCollins, 2004, 211 pages
ISBN: 0-06-073477-9
Keywords: Strategy
Thousand of years ago, the Chinese philosopher Sun Tzu said that the best warriors are those who are prepared enough, strong enough, and wise enough not to fight at all. Unfortunately, this strategy has turned out to be worthless at best and dangerous at worst, benefiting those whose job it is to order other people into battle — while they themselves sit on a hilltop a safe distance away and eat a sandwich.
Perhaps there was a time when contemplation and restraint were the highest form of conflict. Today, however, those who wish to prevail in battle, in business, or in life had better know how to wage a very personal kind of warfare — and wage it to win. In Sun Tzu Was a Sizzy, Fortune magazine columnist and best-selling author Stanley Bing provides practical and powerful wisdom for those who are ready to kick assets and take names.
Sun Tzu Was a Sissy transcends tree-hugging, humanism and soft-hearted biz-school twaddle, teaching the motivated reader how to wage war and enjoy the booty in the real world, where those who do not elbow, gouge, and grab are left behind at the table to pay the tab. In a series of pointed, funny, and painfully true lessons — based on his hard-won experience in the most treacherous corporate trenches — Bing instructs disciples on the new Art of War — how to plan and execute battles that damage others while advancing their own flag and that of their friends.
In this wise and essential book, Bind drives beyond Machiavelli, Caesar, and Patton, and tells the old Chinese dude to get stuffed. Sun Tzu cannot answer, of course, since he is dead. With this book by your side, you don't have to be.
A brilliant take on Sun Tzu and the craze of the Art of War! Bing is as usual very funny and extremely truthful (scarily enough).
Recommended reading, even if Bing's wit seems to have dulled a bit. His earlier work are more sharply toned (or maybe I am getting even more cynical than I already am, which I doubt).
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