The 10-Day MBA

It has long been recognised that managers with a business school education achieve greater career success and earn more money than those without this qualification. The 10-Day MBA provides an invaluable guide for all those people who do not have the time or the resources to take a full-time business degree, or who require a short revision aid. This carefully structured and easy-to-read course will enable you to understand the concepts and jargon used in the business world without having to leave your desk. Here is your chance to become familiar with the key tools and theories currently being taught at Harvard and Stanford and other leading business schools —in only 10 days!

In The 10-Day MBA, Steven Silbiger has distilled the core material from America's most prestigious business schools and he presents it in a language that is straightforward and accessible. Using practical examples, outlines and summaries, he concentrates on the key issues a businessperson needs to know and spares you the agony of wading through lengthy, stiff academic texts.

Each of Silbiger's concise chapters on Finance, Marketing, Accounting, Strategy, Quantitative Analysis, Operations, Economics, Organizational Behavior and Ethics can be worked on in a day. The final module takes the form of a series of mini-courses in Public Speaking, Research, Negotiation and International Business. By the end of ten days you will be able to talk, think and act like a top business school graduate.

The 10-Day MBA offers an easy-to-read and stimulating business school education. It places MBA skills within reach of all students, managers and professionals and will give you the competitive edge you seek.

• Introduction
• MBA Abbreviation Lexicon
• Day 1 Marketing
• The 7 Steps of Marketing Strategy Development
• The Buying process
• Segmentation
• Product Life Cycle
• Perceptual Mapping
• Margins
• The Marketing Mix and the 4 P's
• Positioning
• Distribution Channels
• Advertising
• Promotions
• Pricing
• Marketing Economics
• Day 2 Ethics
• Relativism
• Stakeholder Analysis
• Day 3 Accounting
• Accounting Rules
• Accounting Concepts
• The Financial Statements
• Ratio Analysis
• Managerial Accounting
• Day 4 Organizational Behavior
• Problem Solving Model
• Psychology Lessons
• Motivation
• Leadership
• Creativity
• On-the-Job Office Procedure
• Power
• The Organizational Model and Structures
• Systems Theory
• Organizational Evolution and Revolution
• Resistance to Change
• Day 5 Quantitative Analysis
• Decision Tree Analysis
• Cash Flow Analysis
• Net Present Value
• Probability Theory
• Regression Analysis and Forecasting
• Day 6 Finance
• Business Structures
• Beta Risk
• The Efficient Frontier
• Capital Asset Pricing Model
• The Efficient Market Hypothesis
• Investment Valuations
• Discounted Cash Flows
• Dividend Growth Model
• Capital Budgeting
• Capital Structure
• Dividend Policy
• Mergers and Acquisitions
• Day 7 Operations
• The History of Operations Research
• The Problem Solving Framework
• Flow Diagrams
• Linear Programming
• Gantt Charts
• Critical Path Method
• Queuing Theory
• Inventories
• Economic Order Quantities
• Material Requirements Planning
• Quality
• Information Technology
• Day 8 Economics
• Supply and Demand
• Microeconomics
• Opportunity Costs
• Marginal Utility
• Elasticity
• Market Structures
• Macroeconomics
• Keynesian and Monetarist Theory
• Gross National Product Accounting
• International Economics
• Day 9 Strategy
• The Seven S Model
• The Value Chain
• Integration and Expansion Strategies
• Industry Analysis
• Competitive Strategies
• Signaling
• Portfolio Strategies
• Globalization
• Synergy
• Incrementalism
• Day 10 MBA Mini-Courses
• Research
• Public Speaking
• Negotiating
• International Business
• Appendix Quantitative Analysis Tables

If you have an MBA: OK, otherwise: skip it!

I bought this book before I embarked on my MBA. I tried and tried to make sense of it, no luck (I may be imbecille, but I don't think so). It manages to skip over introductary materials, fails to explains the importance of different topics, have a focus on accounting and is in my opinion extremely boring to read.

After having re-read it recently, I believe it is an excellent refresher for many MBA topics and refreshingly witty, but as a starter book: no. As to living up to its title: get real, this wont accomplish you getting nearer an MBA or even getting the hang of the jargon. Buy Gorman's CIGt MBA Basics if you need to learn some jargon.