Publisher: Penguin, 2011, 320 pages
Most new businesses fail But most of those failures are preventable.
The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.
The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.
Now is the time to think Lean.
This is truly a waste of paper! The author doesn't say anything that isn't said somewhere else better and in more detail. He constantly self-promotes so much, that if you didn't know it wasn't true, you would believe IMVU were the next IBM after reading this crap.
I mean, give me a break: we need to speed up our offerings to the customers (especially when we don't really know what we're selling) or that you can't trust customer feedback 100%? Any product manager or entrepreneur would tell you that. Wordy, and worthless, is my opinion.