Publisher: Free Press, 1987, 290 pages
ISBN: 0-684-87132-7
Keywords: International Enterprise, Strategy
Competitive advantage is the end result of a series of actions, all of which are influenced by the decision-making process. Top management's work, therefore, is to ensure that the quality of the decision-making process is both carefully monitored and improved. Top managers must focus their energies and attention on issues like the following: How do middle- and upper-level managers within the organization perceive and analyze the economic, technological, and political forces that shape the business we are involved in? How do I improve the strategic capability of my organization — its ability to conceive and execute a wide variety of strategies? In a nutshell, this book's basic thesis is that strategy is concerned with action and top management is concerned with managing the processes by which action, or the commitment of resources, is taken in the organization.
A classical text you need to read, but it is very boring.
The absolutely worst part, is that it is very relevant and the base a lot of other authors has based their work on.
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