Discover seven value-creating strategies for your business, each with a different way to improve your business performance.
Choose from the seven competitive strategies to road-map your direction and deliver customer value efficiently.
- Specialisation — focus on your product and compete through superior product performance.
- Adaptive — increase the ability to respond to changing circumstances and customer needs.
- Low cost — deliver equivalent product quality to competitors with a cost reduction.
- Innovation — compete through product innovations.
- Excellence — continuous incremental improvement of product or service quality.
- No-frills — server price-sensitive customers with an alternative product or service.
- Targeting — focus on a specific market segment.
With this book, you will be able to:
- Understand complexity and its implications for leading a business.
- Set a direction for your business that aligns with the realities of a complex world.
- Lead strategic change processes with confidence and with a clarity of purpose.
- Develop deep insights into the processes of value creation and value capture.