Sense & Respond Press publishes short, beautiful, actionable books by leading practitioners in the field of innovation, digital transformation, product management, and design. They believe strongly in collaborative, cross-functional, learning-centric ways of working — a point of view you'll see in all of their titles. Their readers are considered smart, busy, practical innovators. Their authors are experts working in the fields they write about.
Outcomes over Output: Why customer behavior is the key metric for business success