Tom Kosnik is a Professor at Stanford University. Tom started his teaching journey at Harvard. This is where he laid the foundation for this book by initiating the work with the DDART framework — Diagnose, Decision, Analysis and Reality Test. DDART was developed after many years of research with the goal to support students, entrepreneurs, and businesses to decipher new and existing business opportunities.
Gear Up: Test Your Business Model Potential and Plan Your Path to Success