Publisher: Pitman Publishing, 1996, 263 pages
ISBN: 0-273-62442-3
Keywords: Strategy
Put yourself and your business through the strategy workout.
Every year thousands of senior and middle managers are asked to devise or revise a strategic plan for their business.
Many succeed, some fail.
Every year those same executives are asked to implement the strategies they have devised
Some succeed, many fail.
The Strategy Workout is based around a proven and simple-to-use set of strategy analysis tools which will enable busy executives to develop their own practical strategy in the minimum of time.
This interactive book combines a tried and tested strategy audit, which will help you to create and test the strength of a new strategy, with a program for overcoming the difficulties of implementation.
The Strategy Workout is written to be your companion throughout the strategy process. As an added benefit, Dr Levicki has offered to answer a question of your choice, to help you get the right strategy for your business plan and to ensure successful implementation.
Strategy analysis for idiots. Read the second edition instead.
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