Emotionomics

Reviewed by Roland Buresund

Very Good ********

Last modified: Sept. 17, 2013, 11:12 p.m.

A very good book that discusses the emotional aspects that meets us in the workplace, with an emphasis on Marketing, and how facial analysis can reveal "real" feelings towards different subjects.

If you're into marketing or branding, you should definitely read this.

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Emotionomics: Leveraging Emotions for Business Success 2th Ed.